Never lose another client!
Your corporation has invested heavily in its internet infrastructure and advertising. Vast amounts of money are spent on search engine optimization (SEO) and search engine marketing (SEM) to take advantage of organic search engines as well as paid services such as Google Adwords, and Microsoft Ad Center. Equally large sums are invested in e-catalogues, enterprise resource planning (ERP) systems, and so on.
With so much capital and time invested in trying to get a customer to visit your web site, why is it that customers are abandoned and left to their own devices once they arrive to your site?
On average, if customers do not find what they are looking for within 467 seconds, they will most likely leave and never come back.
Guidyu is the first service and guidance system that takes
your customers by the hand.
We like to call Guidyu "The expert online agent"
Guidyu guides your customer through your products and services, and learns from every interaction. By developing a profile and community group based on each interaction, Guidyu permits the personalization of service and support for similar customer types in the future. Furthermore, the information gained can be leveraged to let you better understand your customers and improve the service you provide, or the selection of goods that you offer.
Portals
Guidyu's Platform provides a new way for you to connect customers with information and information to customers. Ideal for portals and other self-service infrastructures, Guidyu's CEM platform is plug and play, easy to implement and provides real value in terms of enabling a dynamic Guided Search experience while understanding your visitors. It profiles them socially, leveraging the information in real time to better serve, support, and recommend pertinent offers.
Banking and Insurance (FSI)
Banking and insurance industries are synonymous with stability and trust. Customers of financial services firms have a longer lifetime value and cycle than almost any other industry; it can last generations.
Loyalty is key, but trust and service is everything.
Customer Experience Management in the Financial Service Industry (FSI) is particularly important when it comes to ensuring when customer interaction is appropriate and consistent, regardless of the utilized service channel. Since the vast majority of interactions with customers involves a request for a financial service, and are not necessarily linked to clear sales opportunities, FSI firms must place a heavy emphasis on standardizing the decision-making process to service a customer in order to control efficiently the distribution of the effort towards real revenue opportunities.
We can summarize the main goals related to improving the customer experience as follows:
1. Retain and upsell on existing profitable customers
2. Grow and strengthen customer relationships
3. Manage and control customer credit risk
4. Reduce costs of repetitive tasks